The Lazy Age is coming, and the air fryer may become a black technology

Feb 25, 2022

Taobao released the "Lazy People's Consumption Data". The report shows that in 2018, Chinese people spent 16 billion to be lazy, an increase of 70% over last year. Among them, the post-95s generation has the fastest growth in lazy demand, with an increase of 82%. From this big data, we can see that "lazy" has become a way of life for contemporary young people, and young people have entered the "lazy era". At the same time, the data shows that the consumption of lazy people's household products has increased by 28% compared with last year. %, "lazy products" have become the favorite of young people.

An important reason for the rapid development of the "era of lazy people" is that the pressure of life and work has increased sharply. Many young people are "lazy" because of their lives filled with work, and the value of time increases invisibly. According to the "Lazy People's Consumption Data", it can be seen that the groups with higher consumption of lazy people are distributed in coastal areas. In other words, the faster the work pace, the more lazy people. When buying "lazy people's products", Time and convenience have become the primary considerations. Among them, the air fryer, with its convenient and intelligent operation mode, cooks quickly and saves time and cost. Black technology.

The reason why the air fryer is sought after is inseparable from its intimately designed functions for contemporary young people. Since personal time has been greatly compressed, young people want shorter time and easier operation when it comes to cooking. The air fryer adopts a new healthy cooking method. You only need to set the appropriate time and temperature according to the characteristics of the ingredients, or simply click the preset menu to complete the settings, and you can easily enjoy the food. The simple and convenient operation perfectly fits the demands of young people. Even if you have zero cooking skills, you can cook by yourself.

In addition, the air fryer also attaches great importance to the step of "cleaning after meals". It features a removable fryer basket and a non-stick coating, making it easy to wash by hand or machine. It ensures that young people can easily and quickly complete the two steps from cooking food to cleaning kitchen utensils in the spare time of busy work, giving young people time to "lazy".

As a family of frying pans, after digging deep into user needs and subdividing user groups, a new smart product will be launched soon. It is reported that this smart new product can be remotely controlled through the mobile APP, which means that users can "Command" the air fryer to cook delicious food, make full use of the fragmented time of young people, and reduce the cooking time to a greater extent.

In fact, the consumer demand in the "lazy age" reflects a new supply and demand relationship, a new life and a new way of consumption for young people to pursue efficiency under heavy pressure. The advent of the "lazy age" means that the transformation of products to convenience and intelligence is the general trend, and the air fryer has seized this market opportunity and saved more time for young people through convenient and efficient new cooking methods cost, improve the quality of daily life.


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